Bringing the brand to life
COLOUR PALETTE
NATURAL
INSPIRING
FEMININE
BRAND DIRECTION
A brand mood board that reflects an elevated modern country aesthetic that is inviting and relatable. Drawing from the simplicity of Norwegian design, the focus is on clean, simple lines, minimalism, and functionality without sacrificing the beauty and vibrancy of the photography of the flowers.
BRAND MOOD BOARD
Norwegian Marie Wiik, creator of “By Marie Wiik,” is a self-taught and passionate floral designer and visual storyteller who showcases her life and love of beautiful handpicked wildflowers from her floral studio and other beautiful destinations all from behind the camera. Marie’s wild and handpicked style has an approach that is fresh and natural that hints at her Nordic background.